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Job Overview

  • Date Posted
    March 25, 2025
  • Location (City)
    Ahmedabad
  • Expiration date
    April 24, 2025
  • Experience
    Any
  • Gender
    Unisex
  • Industry
    Any Industry
  • Qualification
    Bachelor Degree
  • Career Level
    Executive
  • Post Title
    Copywriter for Social Media

Job Description

The Social Media Copywriter will be responsible for crafting engaging, creative, and conversion-driven content for social media platforms. This role requires a deep understanding of brand voice, audience psychology, and platform-specific content trends to drive engagement and conversions.

Key Responsibilities:
Write catchy, engaging, and platform-optimized copy for Instagram, Facebook, LinkedIn, Twitter.
Develop compelling ad copy for Meta Ads, Google Ads, and influencer campaigns.
Create attention-grabbing captions, hashtags, and short-form content tailored to different platforms.
Collaborate with the design and marketing teams to ensure seamless storytelling through visuals and text.
Stay updated on trending topics, viral formats, and audience preferences to craft relevant content.
Optimize copy for SEO, engagement, and conversions.
Write brand stories, campaign taglines, and product descriptions for marketing initiatives.
Conduct A/B testing on headlines, CTA variations, and copy formats to improve performance.
Analyze content performance metrics and refine copy strategies accordingly.
Work with influencers and brand ambassadors to develop compelling narratives for collaborations.
Requirements:
✔️ Education: Bachelor’s in Marketing, Communications, Journalism, or related field.
✔️ Experience: 2-5 years in social media copywriting, digital marketing, or content creation.
✔️ Skills: Strong storytelling, creativity, and ability to write for different audience personas.
✔️ Preferred Experience: Experience in e-commerce, fashion, lifestyle, or tech brands is a plus.

Perks & Benefits:
✅ Competitive salary with performance-based incentives.
✅ Work with a creative and fast-paced marketing team.
✅ Exposure to viral content creation and digital marketing trends.
✅ Opportunity to collaborate with top influencers and brands.