Social Media Manager

Job Description

📍 Location: Ahmedabad
💼 Industry: E-commerce / D2C / Lifestyle / Retail
🕘 Job Type: Full-time | Work from Office
💰 Salary: 10% to 40% hike on current salary (based on interview and experience)

🎯 Job Summary:

We are looking for an experienced and passionate Social Media Manager to lead our brand’s social presence, grow community engagement, and drive traffic and conversions. The ideal candidate understands what makes content shareable, what drives engagement, and how to create a meaningful digital brand voice.

📌 Key Responsibilities:

• Develop and execute a cohesive social media strategy aligned with the brand’s marketing and business goals.

• Lead day-to-day operations across platforms including Instagram, Facebook, LinkedIn, YouTube, and Twitter.

• Plan and manage monthly content calendars with a mix of posts, reels, stories, videos, and carousels.

• Collaborate with the design and content team to create visually engaging and impactful content.

• Maintain a consistent and creative brand tone of voice across all channels.

• Monitor trends, audience behavior, and platform algorithm changes to adapt content and strategy.

• Engage with followers, handle queries, and grow the brand’s online community.

• Work closely with influencer, content, and performance marketing teams to align all messaging.

• Track analytics, generate reports, and continuously optimize content strategy for better performance.

• Handle occasional live sessions, giveaways, contests, and campaign rollouts.

🧠 Key Requirements:

• 2–4 years of experience in social media management for a consumer brand or agency.

• Deep understanding of content trends, platform algorithms, and social media analytics tools.

• Creativity in ideating content campaigns, reels, hooks, and visual storytelling.

• Knowledge of Canva, Photoshop, or video editing tools is a strong plus.

• Excellent communication and project management skills.

• A passion for lifestyle, fashion, beauty, or eCommerce industries.

🎓 Qualifications:

• Bachelor’s degree in Marketing, Mass Communication, Design, or any relevant field.

• Certifications in digital or social media marketing are advantageous.

🌟 What We Offer:

• A creative and collaborative work culture.

• Ownership of the brand’s digital narrative and growth.

• Room to experiment, innovate, and scale.

• 10% to 40% hike over current salary depending on experience and performance.