X-Launch
Have a product? We’ll take it from sample to marketplace brand.
X-Launch is our idea-to-brand program: category research, brand setup, cataloging, launch strategy and the first 90 days of growth — handled by the same team that runs established accounts.
What the program covers
Category & competition research
Is there room for your product, at what price, against whom?
Brand & account setup
Marketplace accounts, brand assets and catalog structure done right the first time.
Cataloging & content
Listings, images and content built to category best practice.
Launch ad strategy
A phased advertising plan matched to your budget and category.
First 90 days of growth
The launch is managed hands-on until the account stands on its own numbers.
How a launch runs
- 1
Feasibility call
We review your product, category and capital honestly — including whether now is the right time.
- 2
Plan & costing
A written launch plan with clear costs and responsibilities.
- 3
Setup & catalog
Accounts, brand and listings built and reviewed.
- 4
Launch & scale
Go live, measure weekly, scale what works.
Who this is for
We take a limited number of launches per quarter so every brand gets full attention. The application below helps us understand your product, capital and timeline.
- You have a product, a sample, or a confirmed supplier
- Capital committed for inventory and launch marketing
- You can make decisions quickly — launches move week by week
Apply to launch
Tell us about your product, capital and timeline — we take a limited number of launches per quarter.
No retainer pitch. We reply with questions about your numbers.